Project Overview
Our agency began working with Johnson Marble & Quartz, starting our SEO journey with them. For the past two years, we’ve been dedicated to improving their website’s performance, user experience, and search engine rankings.
This involved fixing technical issues, refining SEO tactics, creating impactful content, and redesigning parts of their site to help Johnson Marble & Quartz achieve their online goals.
Company Overview
Johnson Marble & Quartz is a leading manufacturer and supplier of premium marble and quartz products.
They cater to both residential and commercial sectors, providing high-quality materials for various applications, including countertops, flooring, and decorative surfaces.
Challanges
Johnson Marble & Quartz faced several challenges:
- Visibility: Low visibility in search engine results for competitive industry keywords.
- Quality Leads: Difficulty in attracting quality leads through organic search.
- Loading Speed: Slow website loading speeds impact user experience.
- Traffic: Low organic traffic and high bounce rate.
- User Engagement: Low page views and user engagement.
- New Users: Limited number of new users visiting the site.
B2B business:
As a B2B business, Johnson Marble & Quartz needed to enhance their online presence to attract architects, interior designers, and construction companies looking for reliable marble and quartz suppliers.
The goal was to position themselves as a trusted authority in the industry and generate quality leads from these professional segments
Impact
The comprehensive SEO strategy implemented by Let’s Talk Communications significantly impacted Johnson Marble & Quartz’s online presence, leading to.
Results
We achieved substantial growth in organic traffic from January 2023 to March 2024, with a more than 54% increase in users and over 27% increase in organic sessions, significantly enhancing our overall visibility.
Organic Traffic
We achieved substantial growth in organic traffic from January 2023 to March 2024, with a more than 54% increase in users and over 27% increase in organic sessions, significantly enhancing our overall visibility.
Lead Generation
They secured 50+ quality leads per month, significantly boosting business opportunities. Including 70% hot leads on every month.
Page Speed:
Improved page loading speed, leading to a better user experience.
As we seen the comparison of our website speed with current year to last year, the speed has been improved than the last year.
Keyword Rankings:
Secured top positions for numerous targeted keywords, enhancing search engine visibility by over 44% between January 2023 and March 2024.
Conclusion
The strategic SEO by Let’s Talk Communications for Johnson Marble & Quartz over two years resulted in a robust online presence, increased organic traffic, and a steady stream of quality leads. This case study underscores the importance of a well-rounded and adaptive SEO strategy in achieving sustained growth and success for B2B businesses.
If you aim to enhance your business’s online visibility and drive more organic traffic, Let’s Talk Communications is here to help.