When collaborating with a marketing agency to enhance your Google Ads campaigns, it’s essential to safeguard your account and privacy. While sharing your login credentials might seem like an easy solution, it’s not the best practice. Providing access to your Google Ads account through login credentials gives the agency full control over your personal and financial data—something that can expose you to unnecessary risk.
The best way to grant access to your marketing agency is by inviting them in. This approach allows you to maintain control over the permissions and boundaries, while also making it easier to revoke access if needed. Here’s a simple step-by-step guide on how to securely invite your agency to work on your Google Ads account:
Step 1: Sign in to Google Ads
Begin by visiting Google Ads and signing into the account that you want to share with the agency. If you don’t yet have an account, you’ll need to create one.
Step 2: Find Your Account ID
Once logged in, look for your unique 10-digit account ID. It’s typically displayed in the top-right corner of the screen, though it may also appear in the top-left corner, depending on the layout.
Step 3: Share Your Account ID
Send your account ID to the agency. With this information, they’ll be able to initiate an access request on their end. After you approve their request, they can start working on the campaigns within your account.
By following these steps, you can easily work with your agency without risking your account’s security or privacy. This method keeps you in control while ensuring that only authorized individuals have access to the necessary resources.
